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A recent FTC survey found that 8.3 million Americans were the victim of identity theft in 2007. To help consumers combat fraud, PhoneFactor launched a national campaign for online bank security with paid advertising spots on CNBC, CNN, Fox News, and MSNBC starting in May 2008. Pop Culture PR handled the initial PR launch of PhoneFactor, landing key placements on MarketWatch, InternetNews and others.

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Internet News
MarketWatch
Bank Technology News
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