Darren Shuster, Los Angeles
writing; creative; strategy; messaging

Founder and Principal of
Pop Culture PR, Darren
has spent 11 years
helping companies
to tell their stories
to the global media.

Timothy Williams, Costa Rica
consumer media; writing; social media;
online publicity; strategy

As Principal of Pop Culture Costa Rica for 4 years, Timothy implements
many of the agency's
more progressive PR
campaigns.


Angela Braden, Atlanta
broadcast pitching; lifestyle writing;
consumer media

A Pop Culture team member for 6 years, Angela has
landed top-shelf media placements for consumer
and lifestyle clients.


Mark Hughes, Philadelphia
buzz marketing; word-of-mouth;
creative; speaker; author

Author of Buzzmarketing (Penguin Books), Mark has established himself as the most well-known buzz marketing expert
on the planet.


Dan Dankberg, Los Angeles
creative; branding; web development

A Pop Culture team member for 10 years,
Dan has worked on more than 2 dozen branding and design projects for the
agency and its clients.

Pop Culture PR specializes in communicating to consumers via mass media -- broadcast, print and Web. Our Consumer & Lifestyle firm has a concentrated base of influential media contacts that are interested in hearing about our latest client stories.

We prefer campaigns that have the potential to generate between 5-20 million impressions per campaign. Product launches. International media outreach. Internet publicity. National print and broadcast appearances.

Recent projects and campaigns include:

• Swedish telecom leader Rebtel.com hires Popculturepr as its agency of record and earns more than 5 million impressions in 60 days
  
  
• Starbucks 'Brain Games' for 3,200 North American stores
  
  
• Publicity for "Backstage Creations' Celebrity Retreat" at 2004 Teen Choice Awards, Ray Charles Tribute, and upcoming Billboard Awards.
  
  
• Vivendi Universal Black Label Games Media Analysis of Consumer Print (Research)
  
  
• Dominant consumer web sites such as Screensavers.com and Ancestry.com