Darren Shuster, Los Angeles
writing; creative; strategy; messaging

darrenFounder and Principal of
Pop Culture PR, Darren
has spent 11 years
helping companies
to tell their stories
to the global media.



Timothy Williams, Costa Rica
consumer media; writing; social media;
online publicity; strategy

timAs Principal of Pop Culture Costa Rica for 4 years, Timothy implements
many of the agency's
more progressive PR
campaigns.


Angela Braden, Atlanta
broadcast pitching; lifestyle writing;

consumer media


angelaA Pop Culture team member for 6 years, Angela has
landed top-shelf media placements for consumer
and lifestyle clients.


Mark Hughes, Philadelphia
buzz marketing; word-of-mouth;
creative; speaker; author


Author of Buzzmarketing (Penguin Books), Mark has established himself as the most well-known buzz marketing expert
on the planet.


Dan Dankberg, Los Angeles

creative; branding; web development

A Pop Culture team member for 10 years,
Dan has worked on more than 2 dozen branding and design projects for the
agency and its clients.

 

 

Pop Culture PR specializes in communicating to consumers via mass media -- broadcast, print and Web. Our Consumer & Lifestyle firm has a concentrated base of influential media contacts that are interested in hearing about our latest client stories.

 

We prefer campaigns that have the potential to generate between 5-20 million impressions per campaign. Product launches. International media outreach. Internet publicity. National print and broadcast appearances.

 

 

Recent projects and campaigns include:

  • Swedish telecom leader Rebtel.com hires Popculturepr as its agency of record and earns more than 5 million impressions in 60 days

  • Starbucks 'Brain Games' for 3,200 North American stores

  • Publicity for "Backstage Creations' Celebrity Retreat" at 2004 Teen Choice Awards, Ray Charles Tribute, and upcoming Billboard Awards.

  • Vivendi Universal Black Label Games Media Analysis of Consumer Print (Research)

  • Dominant consumer web sites such as Screensavers.com and Ancestry.com

 

 

 

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