Darren Shuster, Los Angeles
writing; creative; strategy; messaging

Founder and Principal of Pop Culture PR,
Darren has spent 11 years helping
companies to tell their stories
to the global media.



Timothy Williams, Costa Rica
consumer media; writing; social media;
online publicity; strategy

As Principal of Pop Culture Costa Rica for
5 years, Timothy implements many
of the agency's more progressive
PR campaigns.


Angela Braden, Atlanta
broadcast pitching; lifestyle writing;

consumer media


A Pop Culture team member for 6 years,
Angela has landed top-shelf media
placements for consumer
and lifestyle clients.


Mark Hughes, Philadelphia
buzz marketing; word-of-mouth;
creative; speaker; author


Author of Buzzmarketing (Penguin Books), Mark has established himself as the most well-known buzz marketing expert on the planet.


Dan Dankberg, Los Angeles

creative; branding; web development

A Pop Culture team member for 10 years,
Dan has worked on more than 2 dozen branding and design projects for the agency and its clients.

 

"Top 10 Marketing Campaigns of All Time"

-- Entrepreneur Magazine

 

"Artful Marketers"

-- New York Times

 

"Campaign of the Month"

-- PRWEEK


"Creative, Guerrilla Publicists"

-- ESPN.com

 

Pop Culture PR specializes in communicating to consumers via mass media -- broadcast, print and Web. Our Consumer & Lifestyle firm has a concentrated base of influential media contacts that are interested in hearing about our latest client stories.

 

We prefer campaigns that have the potential to generate between 5-20 million impressions per campaign. Product launches. International media outreach. Internet publicity. National print and broadcast appearances.


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recent examples!

 

Recent projects and campaigns include:

  • * Swedish telecom leader Rebtel.com hires Pop Culture PR as its    agency of record and earns more than 5 million impressions in    60 days

  • * Starbucks 'Brain Games' for 3,200 North American stores

  • * Publicity for "Backstage Creations' Celebrity Retreat" at Teen    Choice Awards, Ray Charles Tribute, and upcoming Billboard    Awards.

  • * Vivendi Universal Black Label Games Media Analysis of    Consumer Print (Research)

  • * Dominant consumer web sites such as Screensavers.com and    Ancestry.com

 

* Launched BluefirePoker.com training website on National TV;    became the fastest growing Poker training website in history

 

* Landed ScanCafe.com on CNBC, Gawker.com, FOX, KCAL-TV    and dozens of other media outlets in Q1 2009

 

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